NAS #NowIKnow

The National Autistic Society's award-winning #NowIKnow campaign was a collaborative effort between Ogilvy Health and Rankin Creative. The campaign aimed to shed light on the experiences of late-diagnosed autistic women and non-binary individuals. As part of the Rankin Creative team, it was a real honour for myself, as an autistic women, to lead and shoot the campaign, assisted by my amazing colleagues. The campaign has received widespread acclaim in the media, and I was lucky enough to be given the opportunity to talk about it on BBC5 Live. Notably, #NowIKnow has been recognized with two prestigious awards, the DE&I and Charity Photography Award at the Creative Floor Awards, and a highly commended status at the Communique Awards. This campaign serves as an important testament to the power of visual storytelling and advocacy in bringing awareness to the overlooked challenges that autistic women and non-binary people face.

My Story

Lex’s Story

Dawn’s Story

Melissa’s Story

Amanda’s Story

Zahra’s Story

The #NowIKnow campaign was created in partnership with…